Opt-Out Help Page

To help you understand the opt-out options available to you and the processes behind them, it is important to highlight some of the key information.

Many people make the mistake of assuming that by choosing to opt-out of behavioral advertising using the page provided on this website, means that you will no longer receive advertising when you are using the internet.

However, this is not the case. The reality is that the advertising you see displayed on the websites that you visit will not be customized to you and your interests and may be less relevant to you but it will still appear.

Let’s explore what else you need to know about opting out; 

Organization-Specific Opt-Outs

By choosing to opt-out of a particular organization engaged in online behavioral advertising, it will only apply to that particular business’ use of data from the web browser you are using. Likewise, if you choose to opt out of all online behavioral advertising by the organizations listed, it will only apply to the web browser you are using.

Please note that if there are separate user accounts on a computer within a household you are able to tailor your preferences to each account. 

You will need to repeat this for every different web browser you use on the same and/or different computers or Internet-enabled devices. Simply follow the same process as before to quickly get everything up to speed and how you want it. 

Changing Your Mind

You can reverse the process at any time if you change your mind on all of the participating sites or once again, can alter individual preferences too.

If you have opted out of online behavioral advertising and then decide that you’d prefer to receive advertising relevant to your interests, you can opt-in using the same form on our opt-out page. Alternatively, you can delete the cookies on your web browser. 

If you are having any particular or ongoing problems with using our opt-out page please see below.

Opting-Out Troubleshooting

If you are experiencing problems using the opt-out tool on this website, there are a number of factors that unfortunately remain outside our control.

Issues that might affect the performance of the opt-out page are often broader than our capabilities and means so bear with us while we try and assist you. 

These include problems with your internet connection, corporate network security, or web browser settings. If you are having difficulties opting-out using the links we have provided on this website, we suggest you first try again. If the problem persists, see further guidance below.

The various opt-out tools provided are cookie-based. Therefore you must be set your web browser to accept third-party cookies for the opt-out to work successfully.  

For more information and support you can also visit the specific help page of the web browser that you are using. For example:

  • Internet Explorer
  • Firefox
  • Safari
  • Chrome

If you continue to experience problems with the opt-out tool you can contact us here.

Dale Williams
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